The High Cost of Tasting Menus?

Even before the fine-dining restaurant Pineapple and Pearls (abbreviated P&P hereafter) opened in Spring 2016, several foodies had preemptively decried its then-price of $250. The comments section of numerous online articles became the bastion for their indignation and disgust. Adjectives such as “outrageous”, “ridiculous”, “pretentious”, and “out-of-touch” were just a few of the colorful (and printable!) pejoratives strewn among the discussion. How could any restaurant charge that much money, regardless of how great the food may be, some intoned? How dare Aaron Silverman, chef and owner of the local but nationally regarded Rose’s Luxury, have the temerity to ask such an astronomical price? For those comfortably accustomed to the fast-casual food culture prevalent in Washington, DC, P&P became the source of their ire. If they had been looking for a target to pillory, they found it in a restaurant that appeared excessively expensive, even by DC standards.

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